Let's meet Carly Ferguson - one of our active community members, and Leadership and Business coach.
I’m a Leadership & Business Coaching helping leaders, founders and their teams to thrive doing the work they feel called to do. I’m also a Human Design specialist which is a really awesome system that helps individuals to understand their energy type and how best to live and work in alignment with their true nature. I’ve been doing this for about 4 years in total but full time for a year and a half.
Understanding my Human Design has been hugely beneficial to me in creating an authentic working style. For example, I’m a ‘Manifesting Generator’ which means I’m a multi-passionate, multi-hyphenate individual who is here to do and accomplish many diverse things. Understanding this about myself means that I no longer feel bad about being potentially seen as ‘chaotic’ in my approach to work or that I have to fit into one linear way of working. I move quickly, I pivot if things aren’t working or fun to me anymore. The more I work in alignment with my design, the more in flow I am in with my work leading to more fulfilment and abundance.
The financial instability is what I find the most challenging, particularly as a single person with one salary, it can often lead me to fall into hustle mode which I learnt from the corporate world but I know isn’t what brings me my clients. When I’m relaxed I’m more abundant so it’s a daily challenge for me to keep an abundant mindset instead of a poverty mindset.
My background is marketing and I left it to coach for a reason, however, being my own boss means that I’m not only a coach I’m still the Head of Marketing - as well as finance director, social media manager, customer service...etc. It’s easy for me to fall into the thing I find more comfortable which is marketing - my comfort zone.
I love the variety of different clients I work with and that I’m having a positive impact on not just people’s work lives but also their personal lives. No-one should suffer the Sunday night dreads, it’s everyone’s birthright to do work that they love. As an entrepreneur, I also love that there are infinite possibilities of how much money I can make - the only thing in my way is me and my mindset.
Kundalini Yoga has been transformative for me. It’s like a technological upgrade but for our human operating systems, not just our phones. I have a daily practice, sometimes alone and sometimes in community which helps for accountability. I also do morning pages to release any negative emotions that have come to the surface during the night. I have a whole toolkit of breathwork practices and meditations etc that I can turn to when needed.
That I’m leaving my job in marketing to still do marketing. As a business owner you’re wearing many hats - I’m head of marketing, the sales director, the finance director, customer service, you name it. Don’t get me wrong, I love the variety and learning new skills but I didn’t really think about that beforehand.
My first job after university was as a Junior Researcher on You’ve Been Framed, I then spent 8 years working in TV including programmes like Coronation Street and Shameless and award winning period dramas like See No Evil and Housewife 49.
I just love how everyone is so supportive, it can be lonely working for yourself so knowing that there is always someone to offer advice or a new perspective is really valuable. It makes you feel less alone.
I’m super proud of my clients’ successes. When I see a client grow in confidence before my eyes and have huge business wins that makes me really proud. I’m also proud of some of the award winning campaigns I managed as a Marketing Director.
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